Homepage
The signature talk, her 25 years in education, the organizations she has spoken for, and the four audiences she serves.
McBride SOMOS: a speaker and consulting website
StoneBridge built a speaker and consulting website for Yamile "Yaya" McBride, a former school administrator in the Triad, NC. It presents one signature talk, gives schools, colleges, conferences, and companies each their own page, and makes booking simple.
- Client
- McBride SOMOS Consulting, LLC
- Type
- Speaker, author, and consultant, Triad, NC
- Audiences
- K-12 schools, colleges, conferences, and corporate teams
- Pages
- 8 pages shown on desktop and mobile
- Live website
- www.mcbridesomos.com
What was the goal?
A speaker who works with very different buyers needed one site that tells each of them, in their own terms, what the talk delivers and how to book it.
What did we build?
- A page for each audience. K-12 schools, colleges and universities, conferences, and corporate teams each get their own page and wording.
- Booking built in. A Book Yaya to speak button sits in the header, and the contact page offers a short check-in call or a one-hour coaching session.
- An inquiry form with a reply. Event requests reach the client by email, and the sender gets a confirmation message right away.
- Email sign-up by audience. Each audience page has a sign-up that sends a matching welcome email.
- A free download. The K-12 page offers a one-page classroom guide in exchange for an email address.
- Proof of experience. A Spoken and Featured In strip shows the organizations and media she has worked with.
- A book page. Her memoir, Loud, Large, Latina Fina, has its own page that leads back to booking.
Every page, full length
Open any page to see it from top to bottom. Switch between desktop and mobile, then zoom in to read the details.
Speaking
The talk in detail: its three themes, results from real schools, the four audiences, and common questions answered.
K-12 Schools
A page for school districts and youth organizations, with the free One-Page Reset download and an email sign-up.
Corporate Teams
A page for companies and nonprofits that pairs Yaya's live team experience with Casey McBride's executive coaching.
About
Her story, the three kinds of work she does, and her roots in the Triad.
Leadership
A profile for organizations hiring a leader, with her strengths, career, and what clients say.
The Book
A page for her memoir, Loud, Large, Latina Fina, with the themes it explores.
Contact
Booking options for a short call or a coaching session, an event request form, and a newsletter sign-up.
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StoneBridge builds websites for speakers, coaches, and consultants, with booking and email sign-up connected.